E-commerce is the future! And the future is here!
How to select an e-commerce website for your start-up? Did you know, sales from the online shops are expected to increase by 78% till 2020? E-commerce has become an indispensable part of the business today but it is imperative to know some
Brands on Social Media – Do We have Purpose?
Surprisingly all brands which were successful in their ATL and BTL campaigns are failing miserably in their Digital communication. The reason can be found in the history of communication itself – medium changes and so the treatment. Let’s ask ourselves whether
Best Netflix Original Shows To Binge -Watch In 2017
In the last few years, Netflix has made a huge amount of original shows and is slated to release about 1000 hours of fresh content this year alone. If you had to binge-watch all the new content, you’d have to
YouTube Certification needed?
YouTube has an extensive certification program that many creators don’t know about. The main objective of this YouTube certification program is to educate individual YouTube creators and companies looking to grow their YouTube channel or help others in complete YouTube
Digital Video Advertisers Landscape India 2017
The current video landscape is being transformed by the confluence of technological innovations and consumer behavior shifts. As an industry, we have reached a critical inflection point to understand the on-going convergence between traditional TV and digital video ―what does