UE Life sciences’ flagship product iBreastExam is the most innovative life-saving device invented in recent times. The objective for them is crystal clear; make women and people in general aware of Breast Cancer everywhere. Some of the most successful campaigns we have executed for them till date are #BreastOverRest, #DekhoMagarPyaarSe and

 #StayABreast.

Breast cancer is a major concern which somehow still manages to go unnoticed by many. We, with iBreastExam, tried to create a buzz about breast cancer and spread awareness regarding the same through a very unique and interesting concept. With #BreastOverRest and #AbsolutelyMomSense digital videos, we reached out to women and their daughters educating them about the cause in the most creative ways one could have imagined.