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Snapchat has added a new option to its 'Swipe Up' ad tools, with 'Swipe Up to Call' ads which drive direct phone calls from the ad in-app.     Up till now, Snapchat advertisers have been able to drive website visits, extended video views and app installs

Predicting the future of social media is always fun. The sector is changing almost daily, with new tools and utilities being rolled out, adding more ways to connect, track and maximize your online marketing performance. So here are some trend predictions

If you've just begun your journey into the world of social media, the biggest question you'll be facing is how do you manage your social media. The tools that let you manage & schedule your content and let you plan

Facebook Messenger has always been your most trusted and go to medium for chatting. But since the time Facebook developed a new app for messenger admit it, you actually hate it. Because first of all you don't want to leave

Facebook has added some cool new tools in its repertoire. Given the role that Facebook now plays in the day-to-day interactive process of so many people, it's also, logically, going to serve as something of a community tool in times of

Gmail today on 2nd of April has just turned 15! And guess what they have made gmail even more interesting. You all got to admit, Gmail was the easiest interface for accessing mails or linking your account, the day Internet became